The signature for an email is a simple thing to create, but it is worth paying a little more attention to it when we are sales professionals and want it to serve a number of additional purposes.
The most common are:
- Give a professional impression.
- To cause credibility to get a response from customers.
- Act as a lead generation channel.
In this signature design you will see the essential elements to meet the above objectives:
- Photo
- Name and Surname
- Position in the company
- Contact us: Consultant Link
- Corporate Logo
As you can see, it has to be clear, concise and without too many distractions. Just add the information that is relevant for your client portfolio to locate you quickly: who you are, where you work, what you do and how they can contact you.
In addition, with the advisor link you can offer other contact options and display additional content of interest to them.
In terms of design, there are several free signature creation web platforms that allow you to try out different templates so that you can adapt the colors, button style, typography and position of the elements.
Here is a link to the most used ones:
- Free signature creator from SingMyEmails
- Free signature creator from Hubspot
- Free signature creator from Signature Generator
